College Station/Bryan Annual Marketing & Program Grants
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College Station/Bryan Annual Marketing & Program Grants

The Arts Council’s Annual Marketing and Program Grant program provides local organizations with financial support for projects that significantly contribute toward the promotion of arts, culture, and heritage in the Brazos Valley. The City of College Station and City of Bryan Hotel Occupancy Tax revenues generously sponsor the Annual Marketing and Program Grant.

Eligible Groups

Grants are available to current Arts Council affiliate groups in good standing that are not-for-profit under IRS Section 501(c)(3), are chartered in the State of Texas, and are doing business and presenting programs in College Station, Bryan, and Brazos County.

Click here for Marketing and Programs Grant Compliance Information

Click here to access The Arts Council Online Grant Portal

What is an Annual Program & Marketing Grant?

The Arts Council’s Annual Marketing and Program Grant program is funded through the City of College Station and City of Bryan Hotel Occupancy Tax revenues and provides affiliate organizations with financial support for projects that make a significant contribution toward promoting the arts, culture and heritage in the Brazos Valley and directly enhance and promote tourism and the convention & hotel industry.

All eligible groups requesting Arts Council Marketing and Program Grant funds are required to comply with the following two-part test:

A. Criteria I: EVERY expenditure must DIRECTLY enhance and promote tourism AND the hotel & convention industry.

B. Criteria II: Expenditures must fall into one of the following categories:

  1. Paying the establishment, improvement, maintenance or administrative costs for facilitating a convention or registrations.
  2. Paying for advertising, solicitation, and promotional programs that attract tourists and convention delegates to the city or its vicinity.
  3. Expenditures that promote the arts.
  4. Funding historical restoration and preservation projects, or activities, advertising, solicitation and promotional programs that encourage tourists and convention delegates to visit preserved historic sites or museums.
  5. Funding costs to hold sporting events that substantially increase hotel activity.
  6. The enhancement or upgrading of existing sports facilities or sports fields.
  7. Funding transportation systems for tourists.
  8. Tourism related signage.

Annual Marketing and Program Grant funds are available for a wide range of projects. In general they should serve to increase understanding and participation in arts, culture or heritage programs, be of an educational or instructional function, and directly support or promote the hotel/motel and tourist industries.

For more information, contact the Arts Council at 979-696-2787 or programs@acbv.org.


2017-2018 Program & Marketing Grant Award Recipients

  • Ballet Brazos – Programming and Marketing Support for the 2017 Nutcracker Ballet
  • Brazos Educational Radio – Lone Star Music Series Concert
  • Brazos Valley African American Museum – Programming and Marketing Support
  • Brazos Valley Museum of Natural History – Museum Exhibits and Boonville Days
  • Fiestas Patrias Mexicanas of B/CS, TX – Fiestas Patrias Parade and Cultural Day 2018
  • Friends of Chamber Music – Programming and Marketing Support for the 22nd Season of Community Chamber Concerts
  • Mic Check Poetry – 2017-2018 Slam Season and Festivals
  • StageCenter Community Theatre – Programming and Marketing Support for the 54th Season
  • Texas A&M University - Forsyth Galleries – Program and Marketing Support of Traveling Exhibition: "Alfons Mucha: Master of Art Nouveau"
  • Texas A&M University - Wright Gallery – Wright Gallery and Viz-A-Gogo
  • The Children’s Museum of the Brazos Valley – Marketing Support

2017-2020 Three-Year Grant Award Recipients

  • Brazos Valley Chorale – 2017-2020 Concert Season
  • Brazos Valley Symphony Orchestra – 2017-2020 Concert Season
  • Brazos Valley Worldfest – 2017-2019 Brazos Valley WorldFest
  • George Bush Presidential Library and Museum – 2017-2020 Marketing Support
  • MSC OPAS – 2017-2020 Marketing Support
  • Museum of the American GI – 2017-2020 Historical Programs, Advertising, and Marketing Support
  • The Theatre Company of Bryan/College Station– 2017-2020 Theatre Season
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